| The Popular Narrative and Consumer Desire of Japanese City Pop ：Japan in the 1980s and Korea Around 2020 |
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| Hayoung YOO1, Minkyoung SHIN1, Minjeong KANG1, Jiwoo KIM2, Sanghyuk LEE3 |
1Student of Korea University
2Master of Korea University
3Lecturer of Korea University |
日本シティポップの大衆叙事と消費者の欲望 ―― 1980年代前後の日本と2020年前後の韓国 |
| 柳賀英1, 慎珉慶1, 姜旼廷1, 金智佑2, 李相赫3 |
1高麗大学校日語日文学科3年生
2高麗大学校中日語文学科修士課程
3高麗大学校非常勤講師 |
Correspondence
Sanghyuk LEE ,Email: jcole@korea.ac.kr
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Published online: 30 December 2024. |
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Copyright ©2024 The Global Institute for Japanese Studies, Korea University |
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This is an open access article distributed under the terms of the Creative Commons Attribution Non-Commercial License ( http://creativecommons.org/licenses/by-nc/4.0), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
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| ABSTRACT |
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This paper analyzes the characteristics of Japanese city pop in the 1980s and examines the trend of Japanese city pop’s popularity in Korea around 2020. For Japanese city pop, data was extracted through word frequency, N-gram, and topic analysis, while responses from Korean city pop consumers were analyzed via text mining on blogs, focusing on frequency and N-gram extraction. To gain a more detailed understanding of the “Japanese sensibility” derived from this process, additional data was extracted through text mining.
The findings reveal that the lyrics of Japanese city pop emphasize individualism and freedom, with themes of spontaneous and playful consumption, while also reflecting a tendency to compensate for a lacking reality with falsehoods, virtuality, or fantasy. In contrast, Korean city pop consumers around 2020 exhibit a stronger inclination toward compensating for their deficient reality through a virtual “artificial ideal” or fantasy, with relatively less response to spontaneous, hedonistic, and playful consumption in relation to reality. This suggests that, for current Korean consumers, “reality” as a tangible existence has been largely erased. Ultimately, for Korean consumers, city pop functions as a tool to fill the void of their reality with an “artificial ideal,” contributing to its popularity. |
Keywords:
City Pop, Narrative, Consumer, Korea-Japanese, Artificial Ideal
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| キ―ワ―ド:
シティポップ, 叙事, 消費者, 日韓, 人工的理想 |
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